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《市场营销:原理与实践(第17版)新版(工商管理经典译丛)》(菲利普·科特勒,加里·阿姆斯特朗)
作者:菲利普·科特勒 加里·阿姆斯特朗
出版社:中国人民大学出版社
ISBN:9787300281193
装订方式:平装
版次:第1版
开本:16开
出版时间:2020-07-01
用纸:胶版纸
页数:
语种:
丛书名:
类目:大中专教材教辅|大学教材
"synopsis" may belong to another edition of this title.
Seller: liu xing, Nanjing, JS, China
paperback. Condition: New. Language:Chinese.Paperback.Pub Date:2020-07-01 Publisher:The rapid development of digital technology of Renmin University of China Press has created a new. more fit and more interconnected marketing world. New consumer empowerment and new marketing analytics have a major impact on marketers and the consumers they serve. Marketing today is all about creating customer value and building profitable customer relationships in a rapidly changing marketplace of digital and social networks. Whether i. Seller Inventory # NX001398