Marketing Fundamentals (Chinese Edition) - Softcover

Xiao Wei Lian · D · Pei Luo Yue Se Fu · P · Kan

 
9787300152851: Marketing Fundamentals (Chinese Edition)

Synopsis

This book discusses the marketing and marketing strategic planning, covering strategic marketing plan; content involves the use of market segmentation and positioning and fully implementing the marketing strategy with the full use of market segmentation and positioning, retailers, wholesalers and their strategic plans.

"synopsis" may belong to another edition of this title.