Computer program teaching material of Higher Education: Data Mining Principles and Practice(Chinese Edition) - Softcover

 
9787121140501: Computer program teaching material of Higher Education: Data Mining Principles and Practice(Chinese Edition)

Synopsis

Paperback. Pub Date: 2011 08 Pages: 284 Language: English Publisher: Electronic Industry Press college computer planning materials: Data Mining Principles and Practice is divided into two major theory of data mining and data mining practice. Part of the main content of the basic theory. including the basic concepts of data mining. data mining preprocessing. cluster analysis. classification and regression. association rule mining. exception point detection. Data mining practice section discusses the practical application of data mining in the communications industry. text mining; through four case shows how to use data mining in the communications industry. customer segmentation. churn analysis. the customers social relations mining business cross sales; through cross-linguistic intelligence Scholar systems and content-based spam identification of two cases demonstrate the ap...

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