Creating disruptive subcategories: achieving extraordinary growth in the digital age(Chinese Edition) - Softcover

DAI WEI· A KE ( David A.Aaker ) , LIU XING YU YI

 
9787111730248: Creating disruptive subcategories: achieving extraordinary growth in the digital age(Chinese Edition)

Synopsis

Language:Chinese.paperback.Pub Date:2023-06.publisher:Mechanical Industry Press.description:Paperback.Pub Date:2023-06 Pages:212 Publisher:Machinery Industry Press Disruptive categories are essentially new products or services that have the potential to become necessities in people's lives. This book aims to explain through case studies and

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