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Synopsis
Language:Chinese.Paperback. Pub Date: 2015-12-1 Pages: 219 Publisher: Science Press by the Gang. U Thant. Zhang Xuexia series * The highlight and Promotion (University image Strategy) From the perspective of the new image strategy research universities. Book strategic management theory. theory of image design. brand management theory. core competence theory. with its own characteristics and school law university. the University discusses the meaning of the image of the strategy. features and functionality. the University proposed the concept of image strategy. behavior image strategy. strategic visual image. auditory image strategy four-level structure. and four levels of basic content and features in-depth discussion of proposed steps and strategies university image strategy and evaluation organization. forming the image of the university strategy The basic theoretical fram...
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Highlight and Promotion - University Strategic Research Image(Chinese Edition)
Seller: liu xing, Nanjing, JS, China
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paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2015-12-1 Pages: 219 Publisher: Science Press by the Gang. U Thant. Zhang Xuexia series * The highlight and Promotion (University image Strategy) From the perspective of the new image strategy research universities. Book strategic management theory. theory of image design. brand management theory. core competence theory. with its own characteristics and school law university. the University discusses the meaning of the image of the strategy. features and . Seller Inventory # CY016635