Consumer Insight Prism on OTT Platforms is a concise, data-driven study of how viewers choose and engage with OTT platforms in the digital age. With the rise of smartphones and high-speed internet, entertainment has shifted toward on-demand and personalized viewing, giving users greater control over content consumption.The book examines key factors such as content, subscription, accessibility, user experience, privacy, brand reputation, influence and recommendation systems through empirical data and analysis using various statistical methods. It is useful for students, researchers, academicians, and media professionals seeking insights into consumer decision-making in the OTT ecosystem.
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Consumer Insight Prism on OTT Platforms is a concise, data-driven study of how viewers choose and engage with OTT platforms in the digital age. With the rise of smartphones and high-speed internet, entertainment has shifted toward on-demand and personalized viewing, giving users greater control over content consumption.The book examines key factors such as content, subscription, accessibility, user experience, privacy, brand reputation, influence and recommendation systems through empirical data and analysis using various statistical methods. It is useful for students, researchers, academicians, and media professionals seeking insights into consumer decision-making in the OTT ecosystem. Seller Inventory # 9786209599569
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Taschenbuch. Condition: Neu. Consumer Insight Prism on OTT Platforms | A Data¿Centric Examination of Factors Shaping Digital Viewing Choices | Yagneshkumar Patni (u. a.) | Taschenbuch | Englisch | 2026 | LAP LAMBERT Academic Publishing | EAN 9786209599569 | Verantwortliche Person für die EU: SIA OmniScriptum Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu. Seller Inventory # 134580986
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Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Consumer Insight Prism on OTT Platforms is a concise, data-driven study of how viewers choose and engage with OTT platforms in the digital age. With the rise of smartphones and high-speed internet, entertainment has shifted toward on-demand and personalized viewing, giving users greater control over content consumption.The book examines key factors such as content, subscription, accessibility, user experience, privacy, brand reputation, influence and recommendation systems through empirical data and analysis using various statistical methods. It is useful for students, researchers, academicians, and media professionals seeking insights into consumer decision-making in the OTT ecosystem.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 192 pp. Englisch. Seller Inventory # 9786209599569
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