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Proactive vs. reactive innovation: What is the best approach for micro and small businesses? - Softcover
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The objective of this research is to determine which innovation approach, proactive or reactive, has better results in the competitiveness of micro and small enterprises. As a methodology, two innovation programs in Peru (Tacna Innova) and Colombia (Macondo Lab) were analyzed, each with a different approach: reactive, focused on problem solving, and proactive, based on opportunistic advantages. Both approaches to innovation have advantages and disadvantages. While the proactive approach can generate competitive anticipation and open new markets, it demands a more significant investment in research and development. On the other hand, the reactive approach can be profitable in the short term, but limit innovation capacity in the long term. In conclusion, the choice of the right orientation depends on the strategy, objectives and resources of each company. Those seeking sustainable growth should consider integrating both approaches.
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Proactive vs. reactive innovation: What is the best approach for micro and small businesses?
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Our Knowledge Publishing, 2024
ISBN 10: 620797932X
ISBN 13: 9786207979325
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Proactive vs. reactive innovation (Paperback)
Published by
Our Knowledge Publishing, 2024
ISBN 10: 620797932X
ISBN 13: 9786207979325
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Paperback
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Paperback. Condition: new. Paperback. The objective of this research is to determine which innovation approach, proactive or reactive, has better results in the competitiveness of micro and small enterprises. As a methodology, two innovation programs in Peru (Tacna Innova) and Colombia (Macondo Lab) were analyzed, each with a different approach: reactive, focused on problem solving, and proactive, based on opportunistic advantages. Both approaches to innovation have advantages and disadvantages. While the proactive approach can generate competitive anticipation and open new markets, it demands a more significant investment in research and development. On the other hand, the reactive approach can be profitable in the short term, but limit innovation capacity in the long term. In conclusion, the choice of the right orientation depends on the strategy, objectives and resources of each company. Those seeking sustainable growth should consider integrating both approaches. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9786207979325
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Proactive vs. reactive innovation: What is the best approach for micro and small businesses?
Published by
Our Knowledge Publishing, 2024
ISBN 10: 620797932X
ISBN 13: 9786207979325
New
Softcover
Seller: California Books, Miami, FL, U.S.A.
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Proactive vs. reactive innovation
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ISBN 10: 620797932X
ISBN 13: 9786207979325
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 60 pp. Englisch. Seller Inventory # 9786207979325
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Proactive vs. reactive innovation : What is the best approach for micro and small businesses?
Published by
Our Knowledge Publishing, 2024
ISBN 10: 620797932X
ISBN 13: 9786207979325
New
Taschenbuch
Seller: AHA-BUCH GmbH, Einbeck, Germany
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The objective of this research is to determine which innovation approach, proactive or reactive, has better results in the competitiveness of micro and small enterprises. As a methodology, two innovation programs in Peru (Tacna Innova) and Colombia (Macondo Lab) were analyzed, each with a different approach: reactive, focused on problem solving, and proactive, based on opportunistic advantages. Both approaches to innovation have advantages and disadvantages. While the proactive approach can generate competitive anticipation and open new markets, it demands a more significant investment in research and development. On the other hand, the reactive approach can be profitable in the short term, but limit innovation capacity in the long term. In conclusion, the choice of the right orientation depends on the strategy, objectives and resources of each company. Those seeking sustainable growth should consider integrating both approaches. Seller Inventory # 9786207979325
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Proactive vs. reactive innovation
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ISBN 10: 620797932X
ISBN 13: 9786207979325
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Proactive vs. reactive innovation (Paperback)
Published by
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ISBN 10: 620797932X
ISBN 13: 9786207979325
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Seller: AussieBookSeller, Truganina, VIC, Australia
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Paperback. Condition: new. Paperback. The objective of this research is to determine which innovation approach, proactive or reactive, has better results in the competitiveness of micro and small enterprises. As a methodology, two innovation programs in Peru (Tacna Innova) and Colombia (Macondo Lab) were analyzed, each with a different approach: reactive, focused on problem solving, and proactive, based on opportunistic advantages. Both approaches to innovation have advantages and disadvantages. While the proactive approach can generate competitive anticipation and open new markets, it demands a more significant investment in research and development. On the other hand, the reactive approach can be profitable in the short term, but limit innovation capacity in the long term. In conclusion, the choice of the right orientation depends on the strategy, objectives and resources of each company. Those seeking sustainable growth should consider integrating both approaches. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9786207979325
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Proactive vs. reactive innovation
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ISBN 10: 620797932X
ISBN 13: 9786207979325
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Proactive vs. reactive innovation
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ISBN 13: 9786207979325
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Proactive vs. reactive innovation
Published by
Our Knowledge Publishing Aug 2024, 2024
ISBN 10: 620797932X
ISBN 13: 9786207979325
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Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The objective of this research is to determine which innovation approach, proactive or reactive, has better results in the competitiveness of micro and small enterprises. As a methodology, two innovation programs in Peru (Tacna Innova) and Colombia (Macondo Lab) were analyzed, each with a different approach: reactive, focused on problem solving, and proactive, based on opportunistic advantages. Both approaches to innovation have advantages and disadvantages. While the proactive approach can generate competitive anticipation and open new markets, it demands a more significant investment in research and development. On the other hand, the reactive approach can be profitable in the short term, but limit innovation capacity in the long term. In conclusion, the choice of the right orientation depends on the strategy, objectives and resources of each company. Those seeking sustainable growth should consider integrating both approaches.Books on Demand GmbH, Überseering 33, 22297 Hamburg 60 pp. Englisch. Seller Inventory # 9786207979325
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