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Advertising media selection: Mass media, Target audience, Broadcasting, Public broadcasting, Canadian Broadcasting Corporation, Recall (memory), Point of sale - Softcover

 
9786133864504: Advertising media selection: Mass media, Target audience, Broadcasting, Public broadcasting, Canadian Broadcasting Corporation, Recall (memory), Point of sale

Synopsis

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Advertising media selection is the process of choosing the most cost-effective media for advertising, to achieve the required coverage and number of exposures in a target audience.

"synopsis" may belong to another edition of this title.

Reseña del editor

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Advertising media selection is the process of choosing the most cost-effective media for advertising, to achieve the required coverage and number of exposures in a target audience.

"About this title" may belong to another edition of this title.