Synopsis
Today, a character serves as one of the most powerful communication tools with which to convey a clear message from a company to its target audience, and differentiate its product from the competitors. This collection presents over 200 recent characters used in posters, catalogs, packages, in-store designs, T-shirts, key holders, and more. The book follows design concept, how a character is created according to the company’s marketing plan, each character’s statistics, such as place of birth, family, characteristics, hobby, etc., and is also described in the text so that readers can see how a character is defined and positioned for a particular promotion of a product or service. In addition, there are three brief case studies where the process of creating a character from scratch is featured, showing "brief idea," "rejected design," and the "adopted design" of a character as well as its application in the end. About 90% of the characters in the book are created in Japan, the most character-rich country in the world.
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Character Design Today: 200 Powerful Characters and Applications (English and Japanese Edition)
Seller: Greenworld Books, Arlington, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Seller Inventory # GWV.4894446340.VG
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Character Design Today
Seller: Café con Palabras, Cabezón de la Sal, S, Spain
Seller rating 5 out of 5 stars
Condition: Muy Bueno. Characters are said to be one of the most effective communication tools for linking consumers to companies. From conveying the features of services to consumers in easy-to-understand ways to differentiating products from their competition: the roles they play too vary greatly. inglés/japonés. Seller Inventory # 008779
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Character Design Today: 200 Powerful Characters and Applications
Seller: G.J. Askins Bookseller, New Lebanon, NY, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. Dust Jacket Condition: Very Good. 232 page hardcover with many illustrations. Text in Japanese and English. A collection of character designs with profiles and concepts. Dust jacket is bright, complete and clean. - very good condition.Black and White designed board exterior with character design on front and back. Interior is very good condition - unmarked, tight and clean. Seller Inventory # 541900