Following the first volume of "Rejected", this investigation into why publicity campaigns are unsuccessful is taken a step further with analyses of the advertisements that triumphed. Photographs accompany authoritative and at times humorous commentaries. The book provides an illuminating and ironic insight into the dynamics of modern consumerism. Embracing art, design and photography, this volume reveals the boundaries of socially accepted humour before it is censored or rejected.
"synopsis" may belong to another edition of this title.
Seller: Antiquariat Schwarz & Grömling GbR, Berlin, Germany
4°. (30 x 21,8 cm). 222 p. (English Language). Original boards (hardcover) with title to spine and to front cover. Original dust jacket with title to spine and illustrated title to front cover. Jacket with low signs of use. Paper inside with low browning at the edges, otherwise well preserved. Generally in good condition. The book contains a lot of coloured illustrations (advertising examples). With an enclosed original and signed letter by the editor Veruschka Götz. =================== LIEBE KUNDEN, ICH MACHE MEINE DIESJÄHRIGE HERBSTAKTION MIT 30% AUF DEN GESAMTEN BESTAND. DIE AKTION LÄUFT BIS EINSCHLIESSLICH SONNTAG 25. OKTOBER. WICHTIG: DER 30%-RABATT WIRD ERST NACH IHRER BESTELLUNG ABGEZOGEN, SIE ERHALTEN EINE EMAIL MIT DEN AKTUALISIERTEN ZAHLUNGSINFOS VON MIR. ICH FREUE MICH WIE IMMER AUF IHR INTERESSE AN MEINEN SELTENEN BÜCHERN, ARCHIVALIEN UND UNIKATEN.====================. Seller Inventory # 33320BB
Seller: Borkert, Schwarz und Zerfaß GbR, Berlin, Germany
Condition: Gut. 222 Seiten, zahlr. Abb. Gutes bis sehr gutes Exemplar mit geringfügigen Gebrauchsspuren. Vorbesitzervermerk auf der Titelseite. Leichter Lichtrand. - INHALT: Content -- The Jury -- Thomas Rurik Advertising and Prostitution -- Campaigns I -- Conversations with a Target Group -- Campaigns II -- Conversations with Advertisers Jamie Ambler, Mc Cann Erickson, Brussels Klaus Erich Küster, KEK, Frankfurt Joe Cupani, Wunderman Cato Johnson, New York -- Campaigns III - Index. +++ IKEA, Lesch & Frei, Zürich +++ Respect for Animals, Wallis Tomlinson +++ Kellog's Special K, Matter Leo Burnett +++ MCM, Service Plan München +++ Vodka Kremlyovskaya, Mauch, Kirschner, Lelewel. / Jury: Peter Bunge-Meyer, Clóvis Calia, Rance Crain, Camila Franco, Holger Jung, Oliviero Toscani, Thomas Rurik. ISBN 9783980491082 Sprache: Englisch Gewicht in Gramm: 1219 Orig.-Pp.; Orig.-Schutzumschlag. Seller Inventory # 1271562
Seller: SAVERY BOOKS, Brighton, East Sussex, United Kingdom
Hardback. Condition: Very Good. Dust Jacket Condition: Very Good. HARDBACK IN JACKET. Clean & tight. No inscriptions. Flat pages. Jacket has several short closed tears. Dispatched ROYAL MAIL FIRST CLASS with TRACKING next working day or sooner securely boxed in cardboard. ref HM. Rejected, Unpublished: Best Rejected Advertising: VOLUME TWO. Seller Inventory # 038566