Systematic Chasing for Economic Success: An Innovation Management Approach for German Sme's in Drive Technology Business - Softcover

Kamps, Thomas

Softcover

ISBN 10: 3954890453 ISBN 13: 9783954890453

Publisher: Anchor Academic Publishing, 2013

Synopsis

The industry of the German drive technology is dominated by SME's, and must supply its products to customers around the world. In addition, this industrial segment is challenged by competitors from many other countries, and from customers with a variety of different needs. Therefore, there are two questions that arose for SME's. Firstly, 'what is the best strategy to take an advantage in the competition', and secondly, 'how does the strategies can be used in the most efficient way.' The structure, the essential needs and the boundary conditions will be derived from the analysis of the industrial segment. In addition, a suitable strategy that should take an advantage in the worldwide competition will be analysed and discussed. In the end, the author develops an innovative management process and a toolbox for SME's to make this strategy applicable to a company.

About this title

About the Author

Thomas Kamps, Dr.-Ing., was born in Marl in 1971. He graduated in mechanical engineering at the University of Duisburg-Essen. Afterwards, he started to work at the department of product engineering. In 2006, he obtained a doctor's degree in Mechanical Engineering, and in 2011, he added a master's degree in Business Administration. During the last decade, he has been responsible for R&D activities at technical products and thereby, he worked in leading positions for different companies.

Edition details

• Publisher: Anchor Academic Publishing
• Publication date: 2013
• Language: English
• ISBN 10: 3954890453
• ISBN 13: 9783954890453
• Binding: Paperback
• Edition number: 1
• Number of pages: 124