YoYo: A Spin Through Creativity - Softcover

 
9783899864427: YoYo: A Spin Through Creativity
Softcover
ISBN 10: 3899864425 ISBN 13: 9783899864427
Publisher: AVEdition, 2025

Synopsis

  • Yoyo - over 200 creative interpretations of this popular toy
  • Edited by an award winning studio, based in Stuttgart and Shanghai
  • Source of inspiration for all product designers
  • Text in English and Chinese

At the heart of this book lies a unique tradition. A ritual that is more than a creative exercise; it is a transfer of momentum - that breaks paradigms, encourages risk-taking, and sparks transformation through play. A Yoyo is a simple object, yes, but one that invites bold questions, material experiments, and conceptual freedom.

What emerges is a collection of ideas reflecting the Studio's spirit: reinvention, poetic, precise, and curious. As Europe's most awarded independent design studio, PHOENIX has been a place where innovation meets intention.

The Studio opens a door through this book for the first time, capturing a piece of that journey and celebrating design as a way of thinking, feeling, and re-imagining the world.

Text in English and Chinese.

"synopsis" may belong to another edition of this title.

Publisher
AVEdition
Publication date
2025
Language
Chinese
ISBN 10 
3899864425
ISBN 13 
9783899864427
Binding
Paperback
Number of pages
480
Editor
PHOENIX Design