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Failure Elements of Implementing CRM Systems in Malaysian Enterprises: A study on why CRM implementations fail to work as expected in developing countries - Softcover
Synopsis
Every year companies invest huge amount of resources in implementing Customer Relationship Management systems in their organizations. However, only 25% of these companies consider the implementation as a success. In other words, most of these implementations fail completely or do not meet expectations. There are lots of reasons mentioned for these failures such as organizational change issues, lack of IT and business strategy alignment, and company politics. This book studies the major reasons affect CRM systems success in developing countries such as Malaysia and differences between implementation in developing and developed countries.
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About the Author
Amirhossein Mohtasebi is a technical lead, supporting and implementing Customer Relationship Management systems of some enterprises for last few years. He has experiences in wide aspects of CRM from call center modules to partner integration, and Electronic Data Interchange.
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Failure Elements of Implementing CRM Systems in Malaysian Enterprises
Published by
LAP LAMBERT Academic Publishing Dez 2011, 2011
ISBN 10: 3847312510
ISBN 13: 9783847312512
New
Taschenbuch
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Every year companies invest huge amount of resources in implementing Customer Relationship Management systems in their organizations. However, only 25% of these companies consider the implementation as a success. In other words, most of these implementations fail completely or do not meet expectations. There are lots of reasons mentioned for these failures such as organizational change issues, lack of IT and business strategy alignment, and company politics. This book studies the major reasons affect CRM systems success in developing countries such as Malaysia and differences between implementation in developing and developed countries. 100 pp. Englisch. Seller Inventory # 9783847312512
Quantity: 2 available
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Failure Elements of Implementing CRM Systems in Malaysian Enterprises : A study on why CRM implementations fail to work as expected in developing countries
Published by
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3847312510
ISBN 13: 9783847312512
New
Taschenbuch
Seller: AHA-BUCH GmbH, Einbeck, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Every year companies invest huge amount of resources in implementing Customer Relationship Management systems in their organizations. However, only 25% of these companies consider the implementation as a success. In other words, most of these implementations fail completely or do not meet expectations. There are lots of reasons mentioned for these failures such as organizational change issues, lack of IT and business strategy alignment, and company politics. This book studies the major reasons affect CRM systems success in developing countries such as Malaysia and differences between implementation in developing and developed countries. Seller Inventory # 9783847312512
Quantity: 1 available
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Failure Elements of Implementing CRM Systems in Malaysian Enterprises
Published by
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3847312510
ISBN 13: 9783847312512
New
Softcover
Seller: moluna, Greven, Germany
Seller rating 5 out of 5 stars
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Mohtasebi AmirhosseinAmirhossein Mohtasebi is a technical lead, supporting and implementing Customer Relationship Management systems of some enterprises for last few years. He has experiences in wide aspects of CRM from call center m. Seller Inventory # 5509313
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Failure Elements of Implementing CRM Systems in Malaysian Enterprises
Published by
LAP LAMBERT Academic Publishing Dez 2011, 2011
ISBN 10: 3847312510
ISBN 13: 9783847312512
New
Taschenbuch
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. Neuware -Every year companies invest huge amount of resources in implementing Customer Relationship Management systems in their organizations. However, only 25% of these companies consider the implementation as a success. In other words, most of these implementations fail completely or do not meet expectations. There are lots of reasons mentioned for these failures such as organizational change issues, lack of IT and business strategy alignment, and company politics. This book studies the major reasons affect CRM systems success in developing countries such as Malaysia and differences between implementation in developing and developed countries.Books on Demand GmbH, Überseering 33, 22297 Hamburg 100 pp. Englisch. Seller Inventory # 9783847312512
Quantity: 2 available