Mobile Number Portability: Study about Introduction of Mobile Number Portability in Indian Telecom Industry - Softcover

Ramesh, Muralidhara B.

Softcover

ISBN 10: 3847301896 ISBN 13: 9783847301899

Publisher: LAP LAMBERT Academic Publishing, 2012

Synopsis

The Study “Impact of Mobile Number Portability (MNP) on telecom services” attempts to analyse the impacts of MNP on all stake holders especially customers. Study is limited to City of Bangalore and cities nearby. This research is particularly interested in investigating subscribers’ behaviours and perceptions such as motivations of changing or remaining with mobile carriers (operators) with the introduction of MNP. The availability of MNP has been thought to bring substantial benefits to subscribers: lower price, greater choice, higher quality and a greater range of services The outcome of our study – In India Mobile number portability (MNP) won’t impact much on telecom industry because as per the survey only 5% to 10% are willing to opt for MNP.

About this title

About the Author

Myself Muralidhara B.R, I completed MBA in 2011 & currently working in reputed safety glass manufacturing company.Marketing and research is my passion, doing research about newly product introduced to the market.My dream is, I want to be an entrepreneur.

Edition details

• Publisher: LAP LAMBERT Academic Publishing
• Publication date: 2012
• Language: English
• ISBN 10: 3847301896
• ISBN 13: 9783847301899
• Binding: Paperback
• Number of pages: 80