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Price Flexibility in Relation to Consumer Purchasing Behaviour Online: Business to Consumer Electronic Commerce - Softcover
Synopsis
Successful setting of Prices is one of the most crucial challenges faced by companies. Most often, attempts are made to carryout purchases from a virtual company once, and never again. This is an evidence of lack of second interest by the consumer which can be as a result of distanced relationship or price implementation mechanism. Besides,consumers tend to see the flexibility in pricing applications by companies before they decide whether to purchase or not. So,for companies that are not virtual, there is always a challenge to meet the demand of such consumers. Though traditional business approaches are still applicable to marketing proceeds, but is gradually going down the drain as electronic business is overtaking marketing environment. This book therefore provide a trend of success to traditional companies who might see the need to embark on internet business. For internet companies, who need better approaches on how to manage their pricing issues. Furthermore, the book will give good knowledge to consumers who are either internet literates or illiterates.
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Price Flexibility in Relation to Consumer Purchasing Behaviour Online
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LAP LAMBERT Academic Publishing Jun 2010, 2010
ISBN 10: 3838371380
ISBN 13: 9783838371382
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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Successful setting of Prices is one of the most crucial challenges faced by companies. Most often, attempts are made to carryout purchases from a virtual company once, and never again. This is an evidence of lack of second interest by the consumer which can be as a result of distanced relationship or price implementation mechanism. Besides,consumers tend to see the flexibility in pricing applications by companies before they decide whether to purchase or not. So,for companies that are not virtual, there is always a challenge to meet the demand of such consumers. Though traditional business approaches are still applicable to marketing proceeds, but is gradually going down the drain as electronic business is overtaking marketing environment. This book therefore provide a trend of success to traditional companies who might see the need to embark on internet business. For internet companies, who need better approaches on how to manage their pricing issues. Furthermore, the book will give good knowledge to consumers who are either internet literates or illiterates. 68 pp. Englisch. Seller Inventory # 9783838371382
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Price Flexibility in Relation to Consumer Purchasing Behaviour Online
Published by
LAP LAMBERT Academic Publishing, 2010
ISBN 10: 3838371380
ISBN 13: 9783838371382
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Softcover
Seller: moluna, Greven, Germany
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: OMIGIE MERCYOmigie Mercy is a holder of Master of Science in Business and Economics, attained at Blekinge Institute of Technology (Sweden). She was employed as a Branch Manager of a Micro Finance Bank in Africa after her fist degr. Seller Inventory # 5417446
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Price Flexibility in Relation to Consumer Purchasing Behaviour Online
Published by
LAP LAMBERT Academic Publishing Jun 2010, 2010
ISBN 10: 3838371380
ISBN 13: 9783838371382
New
Taschenbuch
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Successful setting of Prices is one of the most crucial challenges faced by companies. Most often, attempts are made to carryout purchases from a virtual company once, and never again. This is an evidence of lack of second interest by the consumer which can be as a result of distanced relationship or price implementation mechanism. Besides,consumers tend to see the flexibility in pricing applications by companies before they decide whether to purchase or not. So,for companies that are not virtual, there is always a challenge to meet the demand of such consumers. Though traditional business approaches are still applicable to marketing proceeds, but is gradually going down the drain as electronic business is overtaking marketing environment. This book therefore provide a trend of success to traditional companies who might see the need to embark on internet business. For internet companies, who need better approaches on how to manage their pricing issues. Furthermore, the book will give good knowledge to consumers who are either internet literates or illiterates.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 68 pp. Englisch. Seller Inventory # 9783838371382
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Price Flexibility in Relation to Consumer Purchasing Behaviour Online : Business to Consumer Electronic Commerce
Published by
LAP LAMBERT Academic Publishing, 2010
ISBN 10: 3838371380
ISBN 13: 9783838371382
New
Taschenbuch
Seller: AHA-BUCH GmbH, Einbeck, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Successful setting of Prices is one of the most crucial challenges faced by companies. Most often, attempts are made to carryout purchases from a virtual company once, and never again. This is an evidence of lack of second interest by the consumer which can be as a result of distanced relationship or price implementation mechanism. Besides,consumers tend to see the flexibility in pricing applications by companies before they decide whether to purchase or not. So,for companies that are not virtual, there is always a challenge to meet the demand of such consumers. Though traditional business approaches are still applicable to marketing proceeds, but is gradually going down the drain as electronic business is overtaking marketing environment. This book therefore provide a trend of success to traditional companies who might see the need to embark on internet business. For internet companies, who need better approaches on how to manage their pricing issues. Furthermore, the book will give good knowledge to consumers who are either internet literates or illiterates. Seller Inventory # 9783838371382
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Price Flexibility in Relation to Consumer Purchasing Behaviour Online: Business to Consumer Electronic Commerce
Published by
LAP LAMBERT Academic Publishing, 2010
ISBN 10: 3838371380
ISBN 13: 9783838371382
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