European Retail Research: 2012, Volume 26, Issue I: 1 - Softcover

 
9783834942364: European Retail Research: 2012, Volume 26, Issue I: 1
Softcover
ISBN 10: 3834942367 ISBN 13: 9783834942364
Publisher: Gabler Verlag, 2012

Synopsis

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research? based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome. The review process will support the authors in enhancing the quality of their work and will offer the authors a reviewed publication outlet. Part of the concept of EUROPEAN RETAIL RESEARCH is an only short delay between manuscript submission and final publication, so it is intended to become a quick publication platform.

"synopsis" may belong to another edition of this title.

About the Author

Prof. Dr. Thomas Rudolph, University of St. Gallen, Switzerland

From the Back Cover

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research – based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.

"About this title" may belong to another edition of this title.

Publisher
Gabler Verlag
Publication date
2012
Language
English
ISBN 10 
3834942367
ISBN 13 
9783834942364
Binding
Paperback
Number of pages
190
Editor
Rudolph Thomas