Normatives Controlling - Softcover

Softcover

ISBN 10: 382528459X ISBN 13: 9783825284596

Synopsis

For a long time, the levels of liquidity, success and strategic controlling have been distinguished. The book adds normative controlling to that as a fourth and parent level. This is about planning, regulating and controlling corporate policy norms and intangible, ethics-based assets such as morality, values and corporate culture. Controlling as a management service is meaningful only to be understood holistically in today's complex business practice. It is important to analyse prerequisites, essences, goals, functions, process, instruments and implementation of controlling and bring them together into a coherent concept. This is implemented professionally and practice-oriented by normative controlling as an analysis and target object of the subject and workbook. Each chapter first lists the goals of the chapter and contains information on practice examples at the end. A separate chapter provides solution instructions. An extensive glossary brings the essential terms and their translation into English.

Edition details

• Language: German
• ISBN 10: 382528459X
• ISBN 13: 9783825284596
• Binding: Paperback