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Synopsis
Design for Impact is the first book to look at the development and design of airline safety cards, from the first cards in the 1930s through to the present day. At the beginning of civil transport aviation, there were no safety cards on planes: the number of passengers was very small and safety research was not very developed. As planes became bigger, crash analysis reports showed that it was necessary to explain to passengers what to do in case of emergency. During the 1960s, more complete safety measures were explained in separate safety booklets, then during the 1970s, cards became increasingly precise and efficient, and smaller airlines began to adopt them. Nowadays, every airline provides safety cards and their design is constantly evolving as new attempts are made to express safety information in an ever more comprehensible way.
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About the Author
Anders Krisar studied graphic design in Stockholm and London, graduating in 1992. Eric Ericson studied at the Beckmans School of Design, Stockholm, then worked for Alm & Co. in Stockholm from 1991-2. Both have worked for Saatchi and Saatchi, Copenhagen; Hallstedt & Hvid, Stockholm; SE annonsbyra, Stockholm and Young & Rubicam, New York.
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Design for Impact
Seller: medimops, Berlin, Germany
Seller rating 5 out of 5 stars
Condition: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Seller Inventory # M03823855492-V
Stock Image
Design for Impact
Seller: medimops, Berlin, Germany
Seller rating 5 out of 5 stars
Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M03823855492-G