The international creation of typefaces after 1950 was decisively influenced by the Swiss type designer Adrian Frutiger. His Univers typeface and the machine-readable font OCR-B, which was adopted as an ISO standard, are milestones, as is his type for the Paris airports, which set new standards for signage types and evolved into the Frutiger typeface. With his corporate types, he helped to define the public profiles of companies such as the Japanese Shiseido line of cosmetics. In all he created some fifty types, including Ondine, Méridien, Avenir, and Vectora.
Based on conversations with Frutiger himself and on extensive research in France, England, Germany, and Switzerland, this publication provides a highly detailed and accurate account of the type designer’s artistic development. For the first time, all of his types – from the design phase to the marketing stage – are illustrated and analyzed with reference to the technology and related types. Hitherto unpublished types that were never realized and more than one hundred logos complete the picture.
"synopsis" may belong to another edition of this title.
Heidrun Osterer, Berufsschule für Gestaltung, Zürich; Philipp Stamm, Hochschule für Gestaltung und Kunst, Basel.
Heidrun Osterer, Berufsschule für Gestaltung, Zurich.
Philipp Stamm, Hochschule für Gestaltung und Kunst, Basel.
"About this title" may belong to another edition of this title.
Seller: Academybookshop, Long Island City, NY, U.S.A.
Hardcover. Condition: Good. In fine, clean condition, with a TEAR or a DENT on the cover, clean pages. Seller Inventory # 51-5-BIRK-Caracteres
Seller: Academybookshop, Long Island City, NY, U.S.A.
Hardcover. Condition: New. Seller Inventory # 69-5-BIRK-Caracteres
Seller: Academybookshop, Long Island City, NY, U.S.A.
Hardcover. Condition: New. Seller Inventory # 25-8-BIRK-Caracteres
Seller: Moe's Books, Berkeley, CA, U.S.A.
Hardcover. Condition: Fine. Dust Jacket Condition: Fine. First Edition. Seller Inventory # 116532
Seller: moluna, Greven, Germany
Condition: New. Das internationale Schriftschaffen nach 1950 wurde massgeblich gepraegt vom Schweizer Adrian Frutiger. Sein Schriftprogramm Univers und die zum ISO-Standard erklaerte maschinenlesbare Schrift OCR-B sind Meilensteine wie auch die zur F. Seller Inventory # 5279874
Quantity: Over 20 available
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. 620 Figures. Seller Inventory # 6505492
Quantity: 1 available
Seller: AHA-BUCH GmbH, Einbeck, Germany
Buch. Condition: Neu. Neuware - The international creation of typefaces after 1950 was decisively influenced by the Swiss type designer Adrian Frutiger. His Univers typeface and the machine-readable font OCR-B, which was adopted as an ISO standard, are milestones, as is his type for the Paris airports, which set new standards for signage types and evolved into the Frutiger typeface. With his corporate types, he helped to define the public profiles of companies such as the Japanese Shiseido line of cosmetics. In all he created some fifty types, including Ondine, Méridien, Avenir, and Vectora.Based on conversations with Frutiger himself and on extensive research in France, England, Germany, and Switzerland, this publication provides a highly detailed and accurate account of the type designer's artistic development. For the first time, all of his types - from the design phase to the marketing stage - are illustrated and analyzed with reference to the technology and related types. Hitherto unpublished types that were never realized and more than one hundred logos complete the picture. ; Das internationale Schriftschaffen nach 1950 wurde massgeblich geprägt vom Schweizer Adrian Frutiger. Sein Schriftprogramm Univers und die zum ISO-Standard erklärte maschinenlesbare Schrift OCR-B sind Meilensteine wie auch die zur Frutiger weiterentwickelte Schrift derPariser Flughäfen - ein Qualitätsstandard für Signalisationsschriften. Mit den Corporate Types prägte er Firmenauftritte wie jenen der japanischen Kosmetiklinie Shiseido. Insgesamt entstanden rund 50 Schriften, darunter Ondine, Méridien, Avenir, Vectora.Auf Gesprächen mit Frutiger basierend sowie auf umfangreichen Recherchen in Frankreich, England, Deutschland und der Schweiz zeichnet die Publikation den gestalterischen Werdegang des Schriftkünstlers exakt nach. Erstmals werden alle Schriften - vom Entwurf bis zur Vermarktung - abgebildet sowie mit Bezug zu Technik und zu artverwandten Schriften analysiert. Bisher unveröffentlichte, nicht realisierte Schriften sowie über 100 Logos vervollständigen das Bild. Seller Inventory # 9783764385828
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. Seller Inventory # 261375179
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. Seller Inventory # 181375169
Seller: Revaluation Books, Exeter, United Kingdom
Hardcover. Condition: Brand New. 1st edition. 462 pages. French language. 12.50x9.75x1.75 inches. In Stock. Seller Inventory # zk3764385820
Quantity: 1 available