Competing with Disruptive Business Models in Traditional Industries. Conceptualisation of a Strategic Framework - Softcover
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Master's Thesis from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, Cass Business School, language: English, abstract: An increasing number of journalistic articles and academic literature deal with the struggle of established companies to fend off the attacks by industry newcomers such as Airbnb, Spotify, Netflix, Google and many others. These companies enter traditional industries with innovative business models and compete in a manner, which makes it challenging for incumbent firms to understand their novel competition and respond effectively. This study introduces a typology of three stages of industry disruption that classify the newcomer's developmental stage and describe the incumbent's competitive position in terms of competition intensity and remaining time to respond. It is demonstrated how incumbents may conduct their strategic reasoning along these stages to arrive at a strategic goal and evaluate possible counter-measures.
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Competing with Disruptive Business Models in Traditional Industries. Conceptualisation of a Strategic Framework
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GRIN Publishing Jul 2016, 2016
ISBN 10: 3668211256
ISBN 13: 9783668211254
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Master's Thesis from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, Cass Business School, language: English, abstract: An increasing number of journalistic articles and academic literature deal with the struggle of established companies to fend off the attacks by industry newcomers such as Airbnb, Spotify, Netflix, Google and many others. These companies enter traditional industries with innovative business models and compete in a manner, which makes it challenging for incumbent firms to understand their novel competition and respond effectively. This study introduces a typology of three stages of industry disruption that classify the newcomer's developmental stage and describe the incumbent's competitive position in terms of competition intensity and remaining time to respond. It is demonstrated how incumbents may conduct their strategic reasoning along these stages to arrive at a strategic goal and evaluate possible counter-measures. 48 pp. Englisch. Seller Inventory # 9783668211254
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Competing with Disruptive Business Models in Traditional Industries. Conceptualisation of a Strategic Framework
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Competing with Disruptive Business Models in Traditional Industries. Conceptualisation of a Strategic Framework
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Master's Thesis from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, Cass Business School, language: English, abstract: An increasing number of journalistic articles and academic literature deal with the struggle of established companies to fend off the attacks by industry newcomers such as Airbnb, Spotify, Netflix, Google and many others. These companies enter traditional industries with innovative business models and compete in a manner, which makes it challenging for incumbent firms to understand their novel competition and respond effectively. This study introduces a typology of three stages of industry disruption that classify the newcomer's developmental stage and describe the incumbent's competitive position in terms of competition intensity and remaining time to respond. It is demonstrated how incumbents may conduct their strategic reasoning along these stages to arrive at a strategic goal and evaluate possible counter-measures. Seller Inventory # 9783668211254
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Competing with Disruptive Business Models in Traditional Industries. Conceptualisation of a Strategic Framework
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Taschenbuch. Condition: Neu. Competing with Disruptive Business Models in Traditional Industries. Conceptualisation of a Strategic Framework | Nils Berkemeyer | Taschenbuch | 48 S. | Englisch | 2016 | GRIN Verlag | EAN 9783668211254 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. Seller Inventory # 103591004