Items related to Storytelling in Organizations: A Narrative Approach...

Storytelling in Organizations: A Narrative Approach to Change, Brand, Project and Knowledge Management - Softcover

Book 149 of 339: Management for Professionals

Thier, Karin

 
9783662563847: Storytelling in Organizations: A Narrative Approach to Change, Brand, Project and Knowledge Management

This specific ISBN edition is currently not available.

Synopsis

Introduction.- Stories in Organizations.- The "Storytelling" Method.- Areas of Application.- Evaluation and Efficacy of Storytelling.- The Storytelling Procedure.- Learning Histories - Application Forms in Scientific and Educational Projects: An Internview with Prof. Rik Peters, University of Groningen, The Netherlands.- Other Methods and Variants of Storytelling.- Outlook - Short Variants of Storytelling.

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