Business Forecasting: Business Forecasting using software: understanding the effect of internal and external factors - Softcover

Suryanarayana, Kamarasu

Softcover

ISBN 10: 3659165263 ISBN 13: 9783659165269

Publisher: LAP LAMBERT Academic Publishing, 2012

Synopsis

This book is an approach about how to do forecasting for business,as forecasting plays a major role in any business. In today's world computer is playing a major role in all the areas of business so the software's like WEKA and JAVA are used and also few internal and external factors were considered, in order to obtain forecasted values with higher accuracy. This book also discusses about supply chain management as forecasting is the initial area in supply chain management. If the forecasted values are obtained with higher accuracy then all the remaining areas like inventory,production,distribution etc., can be managed effectively. So an attempt was made in that direaction. To have a practical approach sales data of FMCG and NON-FMCG sectos were cosidered and the data was projected using the software mentioned above. The factors like price, income levels of the customers etc., were also considered while projecting the data for higher accuracy. The readers can enjoy the work as different areas are involved

About this title

About the Author

Dr Kamarasu Suryanarayana has done Mechanical engineering, Master of Business Administration and Master of Philosophy. He is having around 15 years of teaching experience. Earlier he worked in H.L.M industries,Hyderbad,India. Currently he is teaching in Business Department,Nizwa College of Technology,Sultanate of Oman

Edition details

• Publisher: LAP LAMBERT Academic Publishing
• Publication date: 2012
• Language: English
• ISBN 10: 3659165263
• ISBN 13: 9783659165269
• Binding: Paperback
• Number of pages: 276