Managing Innovation: Process & Strategy - Softcover

Baporikar, JV

Softcover

ISBN 10: 3659140384 ISBN 13: 9783659140389

Publisher: LAP LAMBERT Academic Publishing, 2012

Synopsis

Introducing something new or making changes in anything established is INNOVATION. Innovation is a process which is primarily concerned with development and progress. Thus, Managing Innovation is both - a Process and a Strategy - the purpose being organizational growth. Growth is often measured in terms of turnover and profit, but can also occur in knowledge, in human experience, and in efficiency and quality. Innovation, as such, can be radical or incremental and it can be applied to products, processes, or services and in any organization. It can happen at all levels in an organization, from management teams to departments and even to the level of the individual. This book is about understanding the concept of innovation in its simplest form including the process and strategy. Apart from exploring the process, drivers, linkages, and forms of innovation, it also delves into the operations and strategy aspects. References are provided for further reading.

About this title

About the Author

JV Baporikar is an Engineering Graduate with Master's in Management Sciences and PhD in Management. A Commissioned Technical Officer, with experience of more than two and half decades, distinguished Defence Service, he is currently, Director at Accredited Business and Technology Management School in Pune, India.

Edition details

• Publisher: LAP LAMBERT Academic Publishing
• Publication date: 2012
• Language: English
• ISBN 10: 3659140384
• ISBN 13: 9783659140389
• Binding: Paperback
• Number of pages: 88