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Synopsis
Logo design is the most commonly requested commercial design. To be successful, designers need the skills and knowledge to create simple, bold graphics. Colour Management for Logos is not only a great source of inspiration, it is also a hardworking manual that gives designers the broad colour knowledge with which to create more successful logos. It offers suggestions for working within budgetary constraints, analyses how to create the right feel for an identity, and illustrates how different colour combinations can enhance a logo design. A consolidated resource, Colour Management for Logos arms designers with a thorough understanding of how to communicate with and manage colour in all aspects of logo design, from issues of impact and lifestyle message, emotional responses to colour, and pre-press requirements, to technical considerations. Dealing with every major colour system, for both print and web, this book offers creative solutions for designing inspiring logos in line with print budgets and client briefs.
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About the Author
John Drew is Associate Professor at California State University and Sarah Meyer is an Assistant Professor a California State Polytechnic University, Pomona. Their design work has featured in various publications, and they are the authors of Color Management.
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Color Management for Logos. A comprehensive Guide for Graphic Designers.
Seller: Fundus-Online GbR Borkert Schwarz Zerfaß, Berlin, Germany
Seller rating 5 out of 5 stars
Gebundene Ausgabe. Condition: Sehr gut. 224 S. Ein gutes und sauberes Exemplar. - Ein reichhaltiges Quellenwerk für alle Logo-Designer mit über 1000 farbigen Illustrationen. - More than 1000 visually stimulating and engaging examples of dynamic, professional logo designs, categorized by the number of colors used.Example of effective color combinations, using one to six colors, for outstanding logo design. COLOR MANAGEMENT FOR LOGOS has two unique selling points: it focuses specifically on color in logos, and it covers both theoretical and practical design considerations. Every aspect of color for logos is covered, including issues of impact and legibility, emotional responses to color, prepress requirements, and technical considerations. Not only is this a source of design inspiration, it is also a hardworking manual that gives designers the broad color knowledge with which to create more successful logo designs. ISBN 9783283005399 Sprache: Deutsch Gewicht in Gramm: 1200. Seller Inventory # 918954
Quantity: 1 available