Introduction to the Semiotics of the Text: 31 (Semiotics, Communication and Cognition [SCC], 31) - Softcover

Gianfranco Marrone

 
9783111259420: Introduction to the Semiotics of the Text: 31 (Semiotics, Communication and Cognition [SCC], 31)
Softcover
ISBN 10: 3111259420 ISBN 13: 9783111259420
Publisher: De Gruyter Mouton, 2023

Synopsis

This books aims to demonstrate how semiotic models of textual analysis can be used to study any social reality or cultural process. In addition, it shows how semiotic models work by using examples from everyday life and social praxis, communicative processes and modes of consumption, online interactions and cross-media procedures, political experiences and scientific universes.

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About the Author

Gianfranco Marrone, University of Palermo, Italy.

From the Back Cover

This book aims to demonstrate how semiotic models of textual analysis can be used to study any social reality or cultural process. In addition, it shows how semiotic models work by using examples from everyday life and social praxis, communicative processes and modes of consumption, online interactions and cross-media procedures, political experiences and scientific universes. This is the most complete synthesis of structural and generative semiotics in English, presenting in eminently approachable form the theory of Greimas and post-Greimassian scholars.

"About this title" may belong to another edition of this title.

Publisher
De Gruyter Mouton
Publication date
2023
Language
English
ISBN 10 
3111259420
ISBN 13 
9783111259420
Binding
Perfect Paperback
Number of pages
197