Health, Media, and Communication: 15 (Handbooks of Communication Science, 15) - Hardcover

Hardcover

ISBN 10: 3110775255 ISBN 13: 9783110775259

Publisher: De Gruyter Mouton, 2025

Synopsis

Having, maintaining, and/or obtaining good health is one of the most frequently mentioned desires that people have. Although genetic and environmental factors play an important role in these lifestyles and diseases, it is also known that health-related information that people are exposed to through a variety of modalities and sources has a huge impact on people’s health, health behaviours, and their acceptance of health-related policies, as recently demonstrated by the Covid-19 pandemic.

The handbook of Health, Media, and Communication presents a timely and up-to-date overview of the broad and substantial research efforts that have been invested in recent decades to understand how health communication affects health knowledge, perceptions, and discussion as well as health behaviours and, ultimately, health outcomes. The handbook is structured to reflect and address essential parts of the communication process: sender, content, medium, and recipient. In addition to providing a historical and contemporary overview, the handbook also acknowledges the novel challenges that emergent media present for health communication, such as infodemics and misinformation.

About this title

About the Author

Gert-Jan de Bruijn und Heidi Vandebosch, Universität Antwerpen, Antwerpen, Belgien.

Edition details

• Publisher: De Gruyter Mouton
• Publication date: 2025
• Language: English
• ISBN 10: 3110775255
• ISBN 13: 9783110775259
• Binding: Hardcover
• Number of pages: 557
• Editor: De Bruijn Gert-Jan, Vandebosch Heidi