The Semiotics of Consumption: Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art: 110 (Approaches to Semiotics [AS], 110) - Hardcover
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The Semiotics of Consumption: Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art (Approaches to Semiotics [AS], 110)
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De Gruyter Mouton, 1993
ISBN 10: 3110134918
ISBN 13: 9783110134919
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The Semiotics of Consumption: Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art Approaches to Semiotics [AS], 110
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The Semiotics of Consumption
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The Semiotics of Consumption
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The Semiotics of Consumption: Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art (Approaches to Semiotics [AS], 110)
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The Semiotics of Consumption
Published by
De Gruyter Mouton Apr 1993, 1993
ISBN 10: 3110134918
ISBN 13: 9783110134919
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Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Frontmatter -- Chapter I The role of semiotics in research on consumer esthetics -- 1. Introduction -- 2. Some background on the study of signs -- 3. The study of signs in consumer esthetics -- 4. Criticisms and defenses of interpretive semiology -- 5. Preview -- Chapter II Semiotics and popular culture -- 1. Introduction -- 2. The ideology of consumption -- 3. Motion picture mythology -- Chapter III Romanticism and sentimentality in consumer behavior: A literary approach to the joys and sorrows of consumption -- 1. Introduction -- 2. Romanticism -- 3. The joys and sorrows of consumption -- 4. Epilogue -- Chapter IV Seven routes to facilitating the semiotic interpretation of consumption symbolism and marketing imagery in works of art -- 1. Introduction -- 2. Prospects and problems, dangers and difficulties -- 3. Seven routes to interpretation -- 4. Conclusion -- Appendices -- 1. Appendix 1: Women of Manhattan -- 2. Appendix 2: Beverly Hills cop -- 3. Appendix 3: Tin men and the marketing concept -- 4. Appendix 4: Gremlins as metaphors for materialism -- 5A. Appendix 5A: Coastal disturbances (coauthored with Stephen Bell and Mark W. Grayson) -- 5B. Appendix 5B: Sacred and secular consumption imagery in A Christmas carol -- 6. Appendix 6: Automotive signs in Two for the road -- 7. Appendix 7: Major and minor uses of symbolic consumer behavior to develop plot and character in Out of Africa (coauthored with Mark W. Grayson) -- References -- Index 380 pp. Englisch. Seller Inventory # 9783110134919
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The Semiotics of Consumption
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Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. No detailed description available for The Semiotics of Consumption .Frontmatter -- Chapter I The role of semiotics in research on consumer esthetics -- 1. Introduction -- 2. Some background on the study of signs -- 3. The study of signs in consumer est. Seller Inventory # 4451972
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The Semiotics of Consumption: Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art (Approaches to Semiotics [AS], 110)
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The Semiotics of Consumption
Published by
De Gruyter Mouton, De Gruyter Apr 1993, 1993
ISBN 10: 3110134918
ISBN 13: 9783110134919
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Buch. Condition: Neu. Neuware -Frontmatter -- Chapter I The role of semiotics in research on consumer esthetics -- 1. Introduction -- 2. Some background on the study of signs -- 3. The study of signs in consumer esthetics -- 4. Criticisms and defenses of interpretive semiology -- 5. Preview -- Chapter II Semiotics and popular culture -- 1. Introduction -- 2. The ideology of consumption -- 3. Motion picture mythology -- Chapter III Romanticism and sentimentality in consumer behavior: A literary approach to the joys and sorrows of consumption -- 1. Introduction -- 2. Romanticism -- 3. The joys and sorrows of consumption -- 4. Epilogue -- Chapter IV Seven routes to facilitating the semiotic interpretation of consumption symbolism and marketing imagery in works of art -- 1. Introduction -- 2. Prospects and problems, dangers and difficulties -- 3. Seven routes to interpretation -- 4. Conclusion -- Appendices -- 1. Appendix 1: Women of Manhattan -- 2. Appendix 2: Beverly Hills cop -- 3. Appendix 3: Tin men and the marketing concept -- 4. Appendix 4: Gremlins as metaphors for materialism -- 5A. Appendix 5A: Coastal disturbances (coauthored with Stephen Bell and Mark W. Grayson) -- 5B. Appendix 5B: Sacred and secular consumption imagery in A Christmas carol -- 6. Appendix 6: Automotive signs in Two for the road -- 7. Appendix 7: Major and minor uses of symbolic consumer behavior to develop plot and character in Out of Africa (coauthored with Mark W. Grayson) -- References -- IndexWalter de Gruyter GmbH, Genthiner Strasse 13, 10785 Berlin 380 pp. Englisch. Seller Inventory # 9783110134919
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The Semiotics of Consumption | Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art
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Buch. Condition: Neu. The Semiotics of Consumption | Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art | Elizabeth C. Hirschman (u. a.) | Buch | XI | Englisch | 1993 | De Gruyter | EAN 9783110134919 | Verantwortliche Person für die EU: Walter de Gruyter GmbH, De Gruyter GmbH, Genthiner Str. 13, 10785 Berlin, productsafety[at]degruyterbrill[dot]com | Anbieter: preigu Print on Demand. Seller Inventory # 106499693