Next Generation Entrepreneurship: Convergence of Innovation, Technology, and Society (Palgrave Studies of Entrepreneurship and Social Challenges in Developing Economies) - Hardcover

Hardcover

ISBN 10: 3031985125 ISBN 13: 9783031985126

Publisher: Palgrave Macmillan, 2026

Synopsis

This volume explores the evolving landscape of entrepreneurship, with a focus on the integration of innovation and technology in entrepreneurial practices and Industry 5.0. It discusses the role of entrepreneurship in economic development, the challenges faced by small and medium enterprises (SMEs), and the impact of artificial intelligence (AI) and machine learning (ML) on managerial decisionmaking. It addresses the effect of transcending growth of information and communication technology on entrepreneurship to gain competitive edge.

About this title

About the Author

Rajagopal is Distinguished Professor of Marketing at EGADE Business School of Tecnologico de Monterrey at Mexico City Campus and Visiting Professor at Metropolitan College Boston University.

Marcus Goncalves is Associate Professor of the Practice of Administrative Sciences at Metropolitan College, Boston University.

Vladimir Zlatev is Associate Professor of Practice at Metropolitan College, Boston University, USA and an entrepreneur with extensive experience in industrial engineering and corporate management.

From the Back Cover

 “This edited volume has outgrown from collective thinking, business modeling, managing artificial intelligence, and machine learning with the emerging entrepreneurship across the regions. It is a think-tank to sync technology and entrepreneurship to move ahead with challenges in micro, small, medium and large enterprises. The observations are relevant to a diverse set of industries covering both local and global issues. A good read for everyone…”

— S.D. Shibulal, Co-founder and Former CEO, Infosys and Co-founder, Axilor Ventures

“Next-generation entrepreneurship is founded within the AI ecosystem, and it is must for every entrepreneur to know, access, and practice it. Articles in this volume are the outgrowth of global research on entrepreneurship, technology, and the symbiosis… A rich resource for all… “

— Jose Ernesto Amoros, PhD, Associate Dean of the Faculty, Leader of the Entrepreneurship and Innovation, EGADE Business School, Tecnologico de Monterrey, Mexico

This volume explores the evolving landscape of entrepreneurship, with a focus on the integration of innovation and technology in entrepreneurial practices and Industry 5.0. It discusses the role of entrepreneurship in economic development, the challenges faced by small and medium enterprises (SMEs), and the impact of artificial intelligence (AI) and machine learning (ML) on managerial decisionmaking. It addresses the effect of transcending growth of information and communication technology on entrepreneurship to gain competitive edge.

Rajagopal is Distinguished Professor of Marketing at EGADE Business School of Tecnologico de Monterrey at Mexico City Campus and Visiting Professor at Metropolitan College Boston University.

Marcus Goncalves is Associate Professor of the Practice of Administrative Sciences at Metropolitan College, Boston University.

Vladimir Zlatev is Associate Professor of Practice at Metropolitan College, Boston University, USA and an entrepreneur with extensive experience in industrial engineering and corporate management.

Edition details

• Publisher: Palgrave Macmillan
• Publication date: 2026
• Language: English
• ISBN 10: 3031985125
• ISBN 13: 9783031985126
• Binding: Hardcover
• Number of pages: 598
• Editor: Rajagopal Dr., Goncalves Marcus, Zlatev Vladimir