Basics Product Design: Visual Conversations - Softcover

David Bramston

 
9782940411092: Basics Product Design: Visual Conversations

Synopsis

Basics Product Design: Visual Conversations introduces design students to the art of communication in product design. David Bramston explains the process of translation from rough concept to fully-realised production. It emphasizes the importance of simplicity in creating effective sketches; examines methods of eliciting an emotional response in the use of 2D and 3D mixed media and explores the physical realisation of ideas in the form of models and prototypes. Basics Product Design: Visual Conversations puts design theory into a real-world context with beautiful examples and case studies from some of the worlds leading designers. The title comprises a comprehensive introduction to the language of product design.

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About the Author

David Bramston is an industrial designer and has presented work worldwide. David is the subject leader for product design at the University of Lincoln. He has worked in the design industry on projects for companies such as Motorola, Swatch and Christian Dior.

From the Back Cover

Basics Product Design: Visual Conversations introduces design students to the art of communication in design. 

Throughout the book, David Bramston explains the process of translation from rough concept to fully realised production, emphasising the importance of simplicity in creating effective sketches. There is also an examination of the many methods you can use to elicit an emotional response and an exploration of the physical realisation of ideas.

Basics Product Design: Visual Conversations puts design theory into a real-world context with beautiful examples and case studies from some of the world's leading designers and artists. The title comprises a comprehensive introduction to the language of product design. 

Other titles in the Basics Product Design Series include: Idea Searching and Material Thoughts.  

 

"About this title" may belong to another edition of this title.