Making the News: An Essential Guide for Effective Media Relations - Softcover

Longhurst, John

 
9782895077145: Making the News: An Essential Guide for Effective Media Relations

Synopsis

HARD TO FIND

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Synopsis

Presents a range of ideas for attracting the right kind of media attention. This handbook also offers helpful strategies and recommendations for what to do when you or your organization become the news item, along with useful suggestions, cautions, and encouragements.

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