Items related to Typography (Basics Design)
This further addition to AVA's Basics Design series will follow on from Format and Layout to cover the third fundamental element of graphic design, typography. Typography is the means by which a written idea is given a visual form. The selection of this visual form can dramatically affect the readability of the written idea and a reader's feelings towards it due to the hundreds, if not thousands of typefaces available. Effective use of typography can produce a neutral effect or rouse the passions, symbolise artistic, political or philosophical movements, or even express the personality of a person or organisation. Typefaces vary from clear and distinguishable letterforms that flow easily before the eye and are suitable for extended blocks of text, to more dramatic and eye-catching typefaces that grab attention and are used in newspaper headlines and advertisements. Aimed at both students and practising designers, this book will provide an in-depth exploration of typography and a thorough examination of how it informs other aspects of creative design.
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Review:
Typography puts the spotlight on how to transform written ideas and concepts into graphic form. -- Mark Sinclair, Creative Review, July 05
About the Author:
Gavin Ambrose MA, achieved his Masters in Communications at Central St. Martins and is a tutor on both the Typographic and the Information Design courses at the London College of Communication. He is also a practising designer and has worked for design agencies, including Studio Myerscough, Rodney Fitch & Co. and Masius, galleries, publishers and advertising agencies. Paul Harris PG Dip, London College of Printing is a freelance writer and editor who has written for magazines and journals both in London and New York including the style bible, Dazed & Confused. He has previously written about packaging design and lives and works in London.
"About this title" may belong to another edition of this title.
- PublisherAVA Publishing SA
- Publication date2005
- ISBN 10 2884790640
- ISBN 13 9782884790642
- BindingPaperback
- Edition number1
- Number of pages176
- Rating
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Typography (Basics Design)
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Typography (Basics Design)
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The Visual Dictionary of Typography
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Basics Design: Typography (Volume 3)
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Ava Publishing Sa
(2005)
ISBN 10: 2884790640
ISBN 13: 9782884790642
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Book Description Condition: Fair. Volume 3. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9782884790642. Seller Inventory # 8589321
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Typography
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ISBN 10: 2884790640
ISBN 13: 9782884790642
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Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9782884790642. Seller Inventory # 9734162
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Typography (Basics Design)
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ISBN 10: 2884790640
ISBN 13: 9782884790642
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Paperback
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Basics Design: Typography (Volume 3)
Published by
Ava Publishing Sa
(2005)
ISBN 10: 2884790640
ISBN 13: 9782884790642
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Softcover
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Book Description Condition: Fair. Volume 3. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9782884790642. Seller Inventory # 8589322
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