Sustainable Success: How Businesses Win as a Force for Good - Hardcover

Marushka, Paul

Hardcover

ISBN 10: 1953943586 ISBN 13: 9781953943583

Publisher: Rivertowns Books, 2025

Synopsis

Business leaders today face a challenging mandate: to address the needs of People and Planet while optimizing Performance (and profit). And while sustainability is now the subject of greater scrutiny, Paul Marushka, Sphera CEO and founder, strongly believes that, when applied in a balanced way, sustainability can transcend compliance and drive long-term success.

In Sustainable Success, Marushka explains why organizations must take a strategic approach that advances sustainability regardless of shifting political winds and changing regulations. As history shows us, policy changes based on shifts in governance are often reversed in due course. Meanwhile, the businesses that embed sustainability within the enterprise and its operations win public favor in the short term and emerge as clear leaders in the long term. They also gain cost-saving innovations and a stronger ability to manage climate-related risks in the process. 

With fascinating anecdotes and sage advice, Marushka builds a compelling blueprint for sustainable business success that satisfies the needs of customers, employees, shareholders, and the environment. His examples illustrate why sustainability offers not only a way to combat climate change and preserve our environment, but also a path to innovation, reduced costs, and enhanced customer loyalty.  

Sustainable Success is a must-read for any business leader seeking to make a profit while shaping a legacy they can be proud of.

About this title

About the Author

As Sphera's founding CEO and president, Paul Marushka is responsible for providing overall strategic leadership for the company in developing, directing and implementing go-to-market, service, product, and operational plans.Paul has grown businesses by bringing innovative solutions to market, leveraging software, analytics and technology services. Prior to the founding of Sphera, Paul served as president of Marsh ClearSight, a business unit of Marsh & McLennan, which is a leading provider of software, services, and analytics for enterprise risk management, safety and compliance management, and claims administration. Paul also has held executive positions at software and data companies such as Fair Isaac Corp. (FICO) and CCC Information Services.During his career, Paul has developed and launched a variety of software and analytics products recognized by the Gartner Group for their impact on the industry. He has also authored numerous articles in publications, including the United Nations Global Yearbook, on the use of analytics and technology in decision-making. He was awarded an EY Entrepreneur of the Year 2021 Midwest Award for his dedication and leadership.Paul has a J.D. from Northwestern University Pritzker School of Law, an MBA from the University of Chicago Booth School of Business and an A.B. from the University of Chicago.

Edition details

• Publisher: Rivertowns Books
• Publication date: 2025
• Language: English
• ISBN 10: 1953943586
• ISBN 13: 9781953943583
• Binding: Hardcover
• Number of pages: 328