Items related to Building A World Class Service Organization (Assessment...

Building A World Class Service Organization (Assessment Tool): 13 (WINNING IN SERVICE MARKETS SERIES) - Softcover

Book 13 of 13: Winning in Service Markets

Wirtz, Jochen

 
9781944659455: Building A World Class Service Organization (Assessment Tool): 13 (WINNING IN SERVICE MARKETS SERIES)
Softcover
ISBN 10: 1944659455 ISBN 13: 9781944659455
Publisher: WS PROFESSIONAL, 2017

Synopsis

Service leadership is not based on outstanding performance within a single dimension. Rather, it reflects excellence across multiple dimensions. Building a World-Class Service Organisation is the 13th volume in the Winning in Service Markets series by services marketing expert Jochen Wirtz. This volume provides a summary of how a world-class service organization looks like as well as an assessment tool to evaluate the organization within each of the three functional areas of marketing, operations, and human resources. The e-version of this book is not available for purchase at our website but can be purchased through Amazon and Kobo.

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Publisher
WS PROFESSIONAL
Publication date
2017
Language
English
ISBN 10 
1944659455
ISBN 13 
9781944659455
Binding
Paperback
Number of pages
32