For beauty industry professionals to achieve the business success of some of the top beauty gurus, having an entrepreneurial mindset is non-negotiable. In other words, you must change the way you think, and your behaviors must be aligned with this. Have you ever wondered why some beauty pros succeed and many others struggle? It all boils down to how they think and how they handle business differently from their average peers. In an effort to get beauty industry professionals to begin thinking differently about their businesses, Erica Aker, beauty professional and beauty business success mentor, shares her insights on how transforming your thinking into a business mindset can make the difference in your beauty career success. Erica shares sound principles that will take your career from being a hustle or side job to being a bona fide entrepreneurial business.
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Erica is a twenty-plus-year veteran in the beauty industry serving as a licensed stylist, instructor, certified colorist and educator, and trichologist. She is passionate about helping beauty professionals reach their highest potential in the beauty business. Erica loves reading and writing and is a bona fide “forever student always learning.” She resides in a quiet suburb outside Metro Atlanta, Georgia, with her husband, Fernando.
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