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Non-Obvious 2016 Edition: How To Think Different, Curate Ideas & Predict The Future (Non-Obvious Trends) - Softcover
Synopsis
Get the 2018 Updated Edition of This Book!
#1 Amazon Best Seller – ALL BUSINESS (2015 Edition)
#1 Marketing, #1 Entrepreneurship, #1 Market Research and more!
TOP 50 ALL AMAZON KINDLE BOOKS (2015 Edition)
Wall Street Journal Best Seller (2015 Edition)
Winner: Axiom Business Theory Silver Medal (2017 Edition)
Official Selection: Gary’s Book Club at CES (2017 Edition)
How does the dramatic decline of golf explain the boom in sales of music on vinyl? What can the world’s most exclusive restaurants teach you about the future of consumption? What cultural trend unites a transgender six year old, a Somali supermodel, and a Canadian Prime Minister?
The answers to these questions may not be all that obvious. And that’s exactly the point.
Non-Obvious delves into the curation process the author has used for years to build his Trend Reports and takes readers behind the scenes of trend curation (much to the delight of past readers who have been asking about this for years), and show them the methodology they can use to predict the future for themselves.
In this sixth edition, discover how to use the power of non-obvious thinking to grow your business and make a bigger impact in the world. Non-Obvious is filled with entertaining insights like how a pioneering comedy- club charging audiences per laugh may forecast the future of consumption or how a wave of tech firms hiring yogis and offering classes in mindfulness may change the overall culture of business.
Trends featured in this year’s report include: E-mpulse Buying, Strategic Downgrading, Optimistic Aging, B2Beyond, Personality Mapping, Branded Utility, Mainstream Multiculturalism, Earned Consumption, Anti-Stereotyping, Virtual Empathy, Data Overflow, Heroic Design, Insourced Incubation, Automated Adulthood, and Obsessive Productivity.
Non-Obvious takes a brutally honest look back at more than 60 previous trends from 2011 to 2015, providing an honest assessment of what came true, what was a dud, and why it matters.
In the end Non-Obvious is a book that will show you how to think different, curate your ideas and get better at predicting what will be important tomorrow based on learning to better observe patterns in the world today.
"synopsis" may belong to another edition of this title.
About the Author
Rohit Bhargava is a trend curator, founder of the Influential Marketing Group, and an expert in helping brands and leaders be more influential. He is the author of five best selling books on topics as wide ranging as the future of healthcare, building a brand with personality, and why leaders never eat cauliflower. Rohit has advised hundreds of global brands and is a Professor of Marketing at Georgetown University. A two-time TEDx speaker, Rohit has been invited to keynote events in 27 countries and is regularly quoted in media outlets including The New York Times, Harvard Business Review, and NPR.
"About this title" may belong to another edition of this title.
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Non-Obvious 2016 Edition: How To Think Different, Curate Ideas & Predict The Future (Non-Obvious Trends)
Published by
Ideapress Publishing (edition Annual), 2016
ISBN 10: 1940858151
ISBN 13: 9781940858159
Used
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Seller: BooksRun, Philadelphia, PA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. Annual. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 1940858151-11-1
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Non-Obvious 2016 Edition: How To Think Different, Curate Ideas & Predict The Future (Non-Obvious Trends)
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Non-Obvious 2016 Edition : How to Think Different, Curate Ideas and Predict the Future
Seller: Better World Books, Mishawaka, IN, U.S.A.
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Condition: Good. Sixth Edition (2016). Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 14146971-6
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Non-Obvious 2016 Edition : How to Think Different, Curate Ideas and Predict the Future
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Sixth Edition (2016). Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 11286063-6
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Non-Obvious 2016 Edition: How To Think Different, Curate Ideas & Predict The Future
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Non-Obvious 2016 Edition: How To Think Different, Curate Ideas & Predict The Future
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Condition: Good. Good condition. 2016 edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Seller Inventory # U05L-00405
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Non-Obvious 2016 Edition: How To Think Different, Curate Ideas & Predict The Future (Non-Obvious Trends)
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Non-Obvious 2016 Edition
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Paperback. Condition: Very Good. Get the 2018 Updated Edition of This Book! #1 Amazon Best Seller ? ALL BUSINESS (2015 Edition) #1 Marketing, #1 Entrepreneurship, #1 Market Research and more! TOP 50 ALL AMAZON KINDLE BOOKS (2015 Edition) Wall Street Journal Best Seller (2015 Edition) Winner: Axiom Business Theory Silver Medal (2017 Edition) Official Selection: Gary?s Book Club at CES (2017 Edition) How does the dramatic decline of golf explain the boom in sales of music on vinyl? What can the world?s most exclusive restaurants teach you about the future of consumption? What cultural trend unites a transgender six year old, a Somali supermodel, and a Canadian Prime Minister? The answers to these questions may not be all that obvious. And that?s exactly the point. Non-Obvious delves into the curation process the author has used for years to build his Trend Reports and takes readers behind the scenes of trend curation (much to the delight of past readers who have been asking about this for years), and show them the methodology they can use to predict the future for themselves. In this sixth edition, discover how to use the power of non-obvious thinking to grow your business and make a bigger impact in the world. Non-Obvious is filled with entertaining insights like how a pioneering comedy- club charging audiences per laugh may forecast the future of consumption or how a wave of tech firms hiring yogis and offering classes in mindfulness may change the overall culture of business. Trends featured in this year?s report include: E-mpulse Buying, Strategic Downgrading, Optimistic Aging, B2Beyond, Personality Mapping, Branded Utility, Mainstream Multiculturalism, Earned Consumption, Anti-Stereotyping, Virtual Empathy, Data Overflow, Heroic Design, Insourced Incubation, Automated Adulthood, and Obsessive Productivity. Non-Obvious takes a brutally honest look back at more than 60 previous trends from 2011 to 2015, providing an honest assessment of what came true, what was a dud, and why it matters. In the end Non-Obvious is a book that will show you how to think different, curate your ideas and get better at predicting what will be important tomorrow based on learning to better observe patterns in the world today. Seller Inventory # CIN1940858151VG