Algorithms of the Intelligent Web - Softcover

Marmanis, Haralambos; Babenko, Dmitry

Softcover

ISBN 10: 1933988665 ISBN 13: 9781933988665

Publisher: Manning Publications, 2009

Synopsis

HIGHLIGHT

Learn the techniques used by Google, Netflix, and Amazon to transform raw

data into actionable information―including recommendations, predictions,

and intelligent search.

DESCRIPTION

Web 2.0 applications provide a rich user experience, but the parts you can't see

are just as important―and impressive. They use powerful techniques to process

information intelligently and offer features based on patterns and relationships

in data. Algorithms of the Intelligent Web shows readers how to use the same

techniques employed by household names like Google Ad Sense, Netflix, and

Amazon to transform raw data into actionable information.

Algorithms of the Intelligent Web is an example-driven blueprint for creating

applications that collect, analyze, and act on the massive quantities of data users

leave in their wake as they use the web. Readers learn to build Netflix-style recommendation

engines, and how to apply the same techniques to social-networking

sites. See how click-trace analysis can result in smarter ad rotations. All the

examples are designed both to be reused and to illustrate a general technique―

an algorithm―that applies to a broad range of scenarios.

As they work through the book’s many examples, readers learn about recommendation

systems, search and ranking, automatic grouping of similar objects,

classification of objects, forecasting models, and autonomous agents. They also

become familiar with a large number of open-source libraries and SDKs, and

freely available APIs from the hottest sites on the internet, such as Facebook,

Google, eBay, and Yahoo.

KEY POINTS

• Create recommendations like those on Netflix and Amazon

• Implement Google’s Pagerank and the HITS algorithm

• Discover matches on social-networking sites

• Business techniques like sorting email based on content, targeted

advertising, and fraud detection

MARKET INFORMATION

The fields of Collective Intelligence and Web 2.0 are driving much of the interest

in new web development techniques. This book is front-and-center in this

hot area.

About this title

About the Author

Dr. Haralambos Marmanis

holds a Ph.D. in applied mathematics from Brown

University, an M.S. degree in theoretical and applied mechanics from the

University of Illinois at Urbana-Champaign, and B.S. and M.S. degrees in civil

engineering from the Aristotle University of Thessaloniki in Greece. He was the

recipient of the Sigma Xi award for innovative research in 2000, and he is the

author of numerous publications in peer-reviewed international scientific journals,

conferences, and technical periodicals.

Dmitry Babenko is the lead for the data warehouse infrastructure at Emptoris,

Inc. He is a software engineer and architect with 13 years of experience in the IT

industry. He has designed and built a wide variety of applications and infrastructure

frameworks for banking, insurance, supply-chain management, and business

intelligence companies. He received a M.S. degree in computer science from

Belarussian State University of Informatics and Radioelectronics.

MANNING

Edition details

• Publisher: Manning Publications
• Publication date: 2009
• Language: English
• ISBN 10: 1933988665
• ISBN 13: 9781933988665
• Binding: Paperback
• Edition number: 1
• Number of pages: 325