Written for anyone who has an idea for a business, but doesn't know how to go about starting it, Six-Week Start-Up 4th Ed. takes readers from idea to "open-for-business." This unique book provides in-depth coverage on business concept clarification, goal definition, money matters, market research, sales, marketing, government requirements, hiring employees, and more. Designed to keep readers on track, Six-Week Start-Up 4th Ed. includes week-by-week checklists, worksheets to sort through important issues and decisions, "Questions to Ask," "Red-Tape Alerts," resources, and expert advice from Rhonda Abrams, America's most read small business columnist.
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Rhonda Abrams is recognized as one of America's leading experts on helping entrepreneurs grow successful companies. Her weekly column, "Strategies," in USA Today is the most widely circulated column on entrepreneurship in the United States. She has written more than 15 books, including the best-selling business plan guide in America, Successful Business Plan, Secrets & Strategies.
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