Synopsis
Many PR textbooks treat this important and exciting topic in such a dull fashion. Instructors tired of teaching the first course in Public Relations from over-written, stuffy, theory-laden textbooks that cost students far too much may be interested in Shelburne. This book is a hands-on learning tool written by a practitioner who's been teaching the course for fifteen years. "Here-it-is" and "this is how you do it" is the one-two punch Shelburne delivers. And it is appropriately fun!
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Effective Public Relations: A Practical Approach
Seller: The Book Spot, Sioux Falls, MN, U.S.A.
Seller rating 4 out of 5 stars
Paperback. Condition: New. Seller Inventory # Abebooks458211