The 4 Steps to Generate Your First Million Euros in Sales: The Proven Methodology to Scale Your Business in Europe - Softcover

Damiens, Christelle

Softcover

ISBN 10: 192592131X ISBN 13: 9781925921311

Publisher: Michael Hanrahan Publishing, 2020

Synopsis

Are you planning to take your business to Europe but don’t know where to start?
Have you hired in Europe or established a distributor but are still not generating the revenue you expect?
Are your products available in Europe but you’re not meeting your sales target?

Whatever stage you are at in the European market, this book will help you recognise and understand where things might go wrong and learn how you can put your business on the right track. With a proven 4-step methodology, this book helps small businesses fast-track their sales in Europe and reach that first million euros in sales.

The methodology outlined is based on 7 mission-critical pillars that every business needs to consider when entering the European market. The last chapter of the book wraps these up in a powerful 4-step process to follow to maximise sales and de-risk every step. This book will also show you how to scale beyond the magic million. Christelle shares real-life examples and stories, making The 4 Steps to Generate Your First Million Euros in Sales lively and easy to read. It is also full of templates, tools and illustrations, making it a ready-to-use tool that can accompany your business on your export journey to Europe.

About this title

About the Author

Christelle Damiens is the Director of Exportia - which provides an Outsourced European Sales & Marketing Department to small non-European companies. For every client that comes on board, Exportia’s number 1 priority is to generate their first million Euros in sales. Christelle has a track-record in scaling small businesses from zero sales to multi-million. While working closely with dozens of Australian small and medium-sized Australian companies over the years, she has developed a powerful and proven 4-step export methodology. Christelle founded Exportia in 2006, shortly after she migrated to Australia from France. She had worked in sales at IBM Paris for six years, but she decided to turn her back on a successful corporate career to pursue her passion for international business. With her European sales experience in high-tech environments and ability to communicate fluently in three languages (English, French, German), Christelle decided to dedicate her company to helping Australian small and medium-sized businesses to grow their sales in the European market. Christelle has an MBA from Edith Cowan University in Perth and a degree in business administration from the École de Management de Normandie. Her first book, “Ready, Tech, Go! The definitive guide to exporting Australian technology to Europe” was released in 2016 and was an Amazon Best Seller.

Edition details

• Publisher: Michael Hanrahan Publishing
• Publication date: 2020
• Language: English
• ISBN 10: 192592131X
• ISBN 13: 9781925921311
• Binding: Paperback
• Number of pages: 344