The Social Value of Festivals: Communicative Creativity and Community Development (Events Management Theory and Methods) - Hardcover

Maussier, Barbara

 
9781917433839: The Social Value of Festivals: Communicative Creativity and Community Development (Events Management Theory and Methods)

Synopsis

This text explores the often-overlooked sociocultural impacts of festivals, offering a comprehensive framework for designing events that create lasting positive change. Central to the work is a conceptual model that equips festival organizers, policymakers, and cultural institutions with the tools to foster social change via festival design.

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