How can we compete in today's fast-moving market? There are more platforms, more users and more content than ever before. How do we stand out? What can we do to make ourselves noticed, remembered and preferred? Content DNA provides the answers. By focusing on two key elements – consistency and congruence – you'll learn how to define a recognisable "shape" for your business.You'll discover the building blocks of your brand and get clarity on expressing your value through a short, memorable tagline.Finally, you'll understand how to create content that builds authority and establishes trust, based on the author's 10+ years of experience as an independent business writer and consultant.
"synopsis" may belong to another edition of this title.
Seller: Bay State Book Company, North Smithfield, RI, U.S.A.
Condition: acceptable. The book is complete and readable, with all pages and cover intact. Dust jacket, shrink wrap, or boxed set case may be missing. Pages may have light notes, highlighting, or minor water exposure, but nothing that affects readability. May be an ex-library copy and could include library markings or stickers. Seller Inventory # BSM.120K1
Seller: AwesomeBooks, Wallingford, United Kingdom
paperback. Condition: Very Good. Content DNA: Using consistency and congruence to be the same shape everywhere This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9781916206236
Quantity: 2 available
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR011777366
Quantity: 3 available
Seller: Bahamut Media, Reading, United Kingdom
paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9781916206236
Quantity: 2 available
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New. Seller Inventory # 41253223-n
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Content DNA: Using consistency and congruence to be the same shape everywhere. Book. Seller Inventory # BBS-9781916206236
Seller: Books From California, Simi Valley, CA, U.S.A.
paperback. Condition: Good. Seller Inventory # mon0003421073
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition. Seller Inventory # 41253223
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Seller Inventory # LU-9781916206236
Quantity: Over 20 available
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # L0-9781916206236