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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology - Softcover
Synopsis
Guides managers to see hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs. Demonstrates how service organizations can capitalize on, or are impacted by, technological and social changes such as the sharing economy, social media, mobile technologies and more.
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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology
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Service Management Principles for Hospitality and Tourism in the Age of Digital Technology
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Goodfellow Publishers Limited, GB, 2024
ISBN 10: 1915097703
ISBN 13: 9781915097705
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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology
Published by
Goodfellow Publishers Limited, 2024
ISBN 10: 1915097703
ISBN 13: 9781915097705
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Service Management Principles For Hospit
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