The Suits & Geeks Trap: Get Your Commercial and Technical People to Work with You, Not Against Each Other - Softcover

Bass, Andy

 
9781908770745: The Suits & Geeks Trap: Get Your Commercial and Technical People to Work with You, Not Against Each Other
Softcover
ISBN 10: 1908770740 ISBN 13: 9781908770745
Publisher: Intellectual Perspective Press, 2024

Synopsis

Create a business breakthrough by getting beyond the "Us & Them"

Getting commercial and technical talent to work together can be tough. This book, built on Andy's years of experience with top multi-nationals and dynamic SMEs, shows you how to unlock the growth engine behind every major breakthrough.

Read this book to:

  • Get past tribal thinking and create a shared purpose to drive the business forward.
  • Break free from stereotypes that breed miscommunication and tension.
  • Implement practical strategies instead of gimmicky workshops.
  • Harness diverse strengths for a thriving, cooperative environment where individual talents can shine.
  • Develop a culture that turns conflicts into opportunities for innovation and growth.

"synopsis" may belong to another edition of this title.

Publisher
Intellectual Perspective Press
Publication date
2024
Language
English
ISBN 10 
1908770740
ISBN 13 
9781908770745
Binding
Paperback
Number of pages
102