Items related to The Cocktail Competition Handbook
Synopsis
So you want to win a global cocktail championship or for that matter even a local one. Whether you‘re a first-timer or a grizzled veteran of the cocktail competition circuit, it never hurts to hone your skills to a sharp edge thanks to the tips and tricks in The Cocktail Competition Handbook by Andy Ives. Editor of the BarLifeUK website and an active competition judge, Ives offers up sound advice selecting the right competition to enter, creating a drink, devising a presentation, and then delivering it to a judging panel.
He also discusses how to promote you and your drink entry through social media promotion, marketing, and through understanding the needs of competition sponsors. He also discusses perceived competition politics.
For competition organisers and brand personnel, The Cocktail Competition Handbook is an easy reference on the ins and outs of putting together a successful competition with more entries than you can possibly imagine. For judges, it is a reminder as to what competitors experience before they hit the stage and a reminder of what a good competition judge is intended to achieve.
Set within the inspirational, instructive, and even at times irreverent content of Ives’ writing, The Cocktail Competition Handbook is a ready reference that should be in the competition war chest for every aspiring cocktail champion.
"synopsis" may belong to another edition of this title.
About the Author
Andy Ives' drinks-writing career began in the late 1990s, working for The Publican Newspaper and its cocktail magazine spinoff, Flavour. He later joined CLASS, as editor of the magazine's first website, before moving to Australia to become editor of Industry Magazine (cocktail bar design and interiors), and bars editor of Australian Bartender Magazine. In 2009, Andy partnered with Simon Webster to launch bar industry website BarLifeUK. The site flourished, and BarLifeUK is now the first place bartenders look for cocktail competition news, entries, and results. Andy remains BarLifeUK's editor, and an active competition judge.
"About this title" may belong to another edition of this title.
- PublisherJared Brown
- Publication date2017
- ISBN 10 190743450X
- ISBN 13 9781907434501
- BindingPaperback
- LanguageEnglish
- Number of pages112
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The Cocktail Competition Handbook
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