Ten Steps to Innovation Heaven: How to Create Future Growth and Competitive Strength - Hardcover

Howard Wright

 
9781905736058: Ten Steps to Innovation Heaven: How to Create Future Growth and Competitive Strength

Synopsis

Innovation promises a lot, and companies of all sizes may recognize its potential, yet successful implementation remains a challenge. This book highlights the key reasons why companies fail in innovation and how they can avoid it, and then presents a practical, 10-step framework for planning and implementing successful innovation projects. With genuine insights and a deep understanding of the factors that make or break a project, the vital role of business innovation is made accessible to any reader for any company.

"synopsis" may belong to another edition of this title.

About the Author

Howard Wright is a consultant and leading thinker in the field of business innovation. He speaks and lectures around the world, and was previously the head of innovation at Royal Mail Group.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780462099453: Ten Steps to Innovation Heaven

Featured Edition

ISBN 10:  0462099458 ISBN 13:  9780462099453
Publisher: Marshall Cavendish, 2010
Hardcover