Revision Guide to A2 Level Business Studies - Softcover

Hewison, Alan

Softcover

ISBN 10: 1905504853 ISBN 13: 9781905504855

Publisher: Anforme Ltd, 2013

Synopsis

Publication Date: April 2013 This book covers Unit 3 and Unit 4a of Edexcel's Business Studies Course. The author, Alan Hewison, is senior examiner for many years. He is Head of Economics, Business and Politics at Queen Elizabeth's Grammar School, Penrith. The book is edited by Nancy Wall who is a former Editor of "Teaching Business and Economics" and works in curriculum development. This book is in full colour and runs to 120 pages, including a Glossary of Key Terms for both Units and a full index. Key words and phrases are defined in boxes within the text. There are also a number of sections headed 'Try This' that contain some brief revision exercises. Finally, there are a number of examiner's tips given throughout the book. The contents are: Unit 3: International Business Why does a business seek international markets? Key players in the world economy How does a company decide which countries to target? Practical aspects of international trade Globalisation and global industries Global marketing Are multinationals a force for good or should they be controlled? Glossary of key terms in Unit 3 Unit 4a: Making business decisions Corporate objectives Corporate culture and corporate strategy How are decisions made? Planning and implementing effectively Interpretation of financial statements Human resource competitiveness The nature of company growth Glossary of key terms in Unit 4a Index

Edition details

• Publisher: Anforme Ltd
• Publication date: 2013
• Language: English
• ISBN 10: 1905504853
• ISBN 13: 9781905504855
• Binding: Paperback
• Editor: Wall Nancy