Praise and Reviews
"I welcome the initiative taken by the IoD and Vodafone to produce this practical guide to help businesses work better and smarter," Mike O'Brien MP, Minister for Energy and E-Commerce.
Mobile technology is transforming the working environment. Already, much of the UK's workforce spends some time working outside the office. Mobile data technologies such as WiFi, mobile data cards and BlackBerry devices are enabling workers on the move to substitute trains, planes and hotel bedrooms for the office. For a wide range of 'remote' functions, from management to field sales, service and repair, it is increasingly easy to communicate with head office, to exchange information, plan workloads and transact business.
Within another five years, the technology will have moved on again to the point where networks will be wireless, laptops will have superseded the humble desktop, and smartphones an dpersonal digital assistants will have combined to offer both data and voice in a single device.
The trick is to spot those technolobies that fit your business-now and in the future-improving your competitiveness by driving up sales, imporving customer service or cutting costs.
This guide provides businesses with information and advice on how to reap the benefits of mobile working. Topics covered include:
developing a mobile strategy
mobile commerce
knowing the law
what the future holds
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The Institute of Directors (IoD) is a non party-political business organisation founded by Royal Charter in 1903, currently with around 55,000 members. The IoD is dedicated to providing directors with the information and advice they require to help their business succeed. The IoD produces a number of successful titles, including The Director's Handbook and The Effective Director (both Kogan Page).
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