Items related to Simplicity is the Key

Simplicity is the Key - Softcover

Gay, Trevor

 
9781904235316: Simplicity is the Key

Synopsis

This book has been in my head for 20 years.

I read In Search of Excellence on a train journey to a conference in 1983 and on the return journey I decided I wanted to write a book. The simplicity of Tom Peters and Robert Waterman in that classic book certainly made an impact on me. After working for14 years in the NHS I had finally discovered authors who made some sense to me. They put things over in an interesting way that was underpinned by common sense and used straightforward language rather than the language I had been learning in my 14 years at work. That language confused me, left me cold and generally made it very difficult to describe what I actually did as a manager in the National Health Service (NHS).

I always loved writing and took great care to keep things simple. Written words are powerful tools and the more I wrote the more responses I got, sometimes challenging my views sometimes agreeing with me. I enjoyed the banter and made a decision to try and get articles published. Needless to say to achieve publication in the "old days" only five years ago! the path was littered with obstacles and challenges. Comments like "lack of depth and argument" or "sounds like a management gurus pep talk" came back from editors. I tried hard to ignore those comments and searched for a market for my thoughts. Almost by accident, I approached Management Web Site editors asking whether they would like some articles that were not necessarily academic but reflections of my experience of operational and strategic management and policy development in health care. It was pleasing that some Web Site editors were willing to give this school of thinking a chance and I wrote for them. Responses to!
the article spurred me to write more articles and then suddenly one day it dawned on me. I simply thought, why not put these together and write the book you have promised yourself for 20 years?

I hope you enjoy it.

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From the Inside Flap

"It is certainly quite different to anything I have read, it is almost conversational and a very interesting theme for a book"

Sir Alex Ferguson CBE: Manager of Manchester United Football Club.

"This Book is based on the day do day parry and thrust, the highs and lows, successes and failures of life in the organisational mainstream .... of effects of strategies .. of service delivery prgrammes, realtionships and communication directly affecting the lives and well being of 'customers.'

Trevor Gay's remarkably warm, clear and conversational style coupled with his frank presentation of facts and ideas is encouraging and engaging .. it will inspire many readers to more effective performance, it will serve as a powerful re-inforcement for the millions of people in workplaces around the world who do the right (leadership and management) things intuitively.

Brian Galbraith: Executive Chairman of Optimise International. A Perth (Australia) and Washington DC based Consultancy

"Personal Refelection on a career in NHS management. An interesting read for people inside the NHS and out"

Sir Nigel Crisp; Chief Executive of the National Health Service (NHS)

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