Why do some people seem to have the ability to get others on their side? How do they seem to be able to influence those around them without confrontation or argument? How can you gain influence over friends and colleages, without appearing to be bullying? This work seeks to reveal the answers to these questions. It teaches the reader how to be forceful without being aggressive, and how to ensure that others come willingly to you. Subjects covered include: influencing - what's in it for you and your business?; qualities and skills for successful influencing; planning to influence; tactics and approaches for influencing; influencing as a process; strategies for influencing; and influencing others to get what you want.
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