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Synopsis
This is a practical introduction to advertising for small businesses where budgets may be limited but sales vital in an increasingly competitive environment. The book includes: the principles of advertising; advertising strategy; classified advertisements; display advertising; sales letters; direct response; other forms of advertising; point-of-sale and exhibitions; sales promotions; recruitment advertising; and public relations.
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Advertising for the Small Business: How to Get Maximum Sales for the Minimum Cost
Published by
Otter Publications 27/09/1996, 1996
ISBN 10: 1899053085
ISBN 13: 9781899053087
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Softcover
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Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9781899053087
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Advertising for the Small Business: How to Get Maximum Sales for the Minimum Cost
Published by
Otter Publications 27/09/1996, 1996
ISBN 10: 1899053085
ISBN 13: 9781899053087
Used
Softcover
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9781899053087
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£ 9.98
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Ships from United Kingdom to U.S.A.
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Advertising for the Small Business. How to Get Maximum Sales for the Minimum Cost
Seller: Sigrun Wuertele buchgenie_de, Altenburg, Germany
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Condition: Sehr gut - gebraucht. Paperback Sehr guter Zustand, ohne Namenseintrag Zustand: 2, Sehr gut - gebraucht, Paperback Otter Publications , 1996 , Advertising for the Small Business. How to Get Maximum Sales for the Minimum Cost, Nick Daws. Seller Inventory # BU374762